This is a collection of launch lists for all kinds of digital + website projects. Add as many things as you can think of here. Copy pasta on a per project basis at your own risk. This was developed by Kevin Green and Ian Hatcher-Williams.
The first thing customers see when they share a website are opengraph/twitter protocol images/descriptions. If these are not set up in advance it's a huge initial loss to the experience and brand positioning.
E-commerce Specific:
Ensure all necessary analytical scripts are mounting/initing between pages. Recommended implementation is either segment, GTM or using Analytics. Ideally keeping all analytic tracking abstracted to a higher order component this will allow for easily adding additional pixels/trackers to specific events without mudding up the handleSubmit logic on a per form basis.